Is BBC iPlayer doing better with under-34s ?
News release today: BBC iPlayer has also been proving increasingly popular with younger viewers. 2019 has seen almost a quarter (24%) of under 35-year olds visiting iPlayer in an average week, with titles like RuPaul’s Drag Race UK, Jesy Nelson: Odd One Out, The Rap Game and Waterloo Road proving particularly popular with younger audiences.
BBC iPlayer Performance Report January 2019: Under 34s make up 38% of iPlayer users, calculated over the previous four quarters. (Slide 11).
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment