Friday, August 4, 2023

Perspectives

An unusual take on GB News' latest RAJAR figures, from, er, GB News. The station offers a simulcast of its TV output. 

Author Georgina Cutler spurned the news that, though the station lost 1,000 listeners quarter on quarter, it was up 40,000 year on year, to a weekly reach of 317,000. This is her line, an entertaining use of tv 'primetime' applied to radio. Georgina has a first in journalism from the University of Sunderland. 

GB News Radio is the nation’s Number One news station in prime time, according to official RAJAR ratings figures released today. The channel beat its established news rivals including Times Radio, TALKRadio, and LBC News UK, with an average audience of 17,200 listeners in the key 7pm to 10pm slot.

GB News Radio dominated the time slot with 115 per cent more listeners than seven-year-old TALKRadio and double the audience of LBC News UK. It is 61 per cent bigger than Times Radio.

No comments:

Post a Comment

Other people who read this.......