"BBC Sounds served up 1.54 billion plays of radio, music and podcasts – up 23% on 2020/21."
Lovely 23% improvement, but there's little analysis of what's going on here. It still looks to me like a simple shift of listening platforms, from traditional radios to phones and smart speakers. 55% of those 1.54bn plays were for live radio, with speech output ahead of music output. The average number of BBC accounts using Sounds each week rose from 3.5m to 3.8m (just on target) but within that, the number of 16-34 year-olds stalled, down slightly from 572k to 570k, and shy of its 600k target. The Annual Report says "It has since been meeting this goal in the early weeks of 2022/23"
The average weekly hours streamed through Sounds rose from 10.9m to 13.2m.
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