Sunday, July 5, 2020

More than just a marketing thing

The BBC needs a Marketing Executive BBC Sounds. (In the new simple, clear and transparent BBC job families, the Executive reports to a Marketing Manager.) 

"!A key part of this role will be to ensure that our vision for the brand is more than just a marketing thing; that it infuses the whole team and all our output around a unified and consistent proposition.

"You will help make BBC Sounds, coherent for audiences.  You will attract audiences to our offer, and drive the credit back to the BBC, building perceptions and awareness of the brand through all you do.

"You will bring our strong and clear identity to life in a way which engages and motivates audiences and drives credit for the service and for the BBC. You will lead and encourage innovation and have excellent knowledge of current trends in marketing, digital and social media."

No comments:

Post a Comment

Other people who read this.......