Saturday, June 2, 2018


BBC1's share of viewing in April stood at just 20.48% - the lowest monthly figure I can find. It re-inforced a sensation that Auntie has run out of stock of decent factual stuff early. May is likely to recover - the Royal Wedding week records a share of 24.42%. And The World Cup will help in June.

But how long before it drops below 20% - and will some the promised new catch-up/download metric be agreed in time to distract us ? BARB promises it will arrive in September.

  • Last night EastEnders fell below 4m - at 3.59m. It's often in third place, behind Coronation Street and Emmerdale, but does better on catch-up.  Game show The Button attracted an average of just 1.14m. Next week's episode is the last. The two versions of News at Ten were closer again - BBC1 3.16m, ITV 2.49m

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