Whilst one can but admire the enthusiasm of the BBC World sales team, some actual US viewing figures would be more useful.
"As a result of this agreement with AT&T* U-verse, it now reaches more than 30 million homes in the U.S., giving more audiences access to the channel’s high quality, unbiased journalism. This new agreement sees the channel continuing to gain audiences – since January 2013, BBC World News has grown U.S. distribution by almost 30 per cent".
Piers Morgan has been known to be guilty of audience figure hyperbole.
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