UTV are fairly bullish about the prospects for TalkSport in their annual report, just out. The group says it made £9.4m profit from its "Great Britain" based radio operations, down from £10.6m in 2008 - that, despite having to write off investment in the 4Digital consortium, after C4 pulled out of digital radio, and selling off loss-making stations like Valleys and Central Radio.
Chairman John McGuckian says "Already, talkSPORT appears to be gaining some advertising and sponsorship traction and in the first four months of 2010 is expected to achieve revenue growth of 16%. talkSPORT was also successful recently in winning two exclusive Premier League broadcast rights packages and these, coupled with the World Cup and record audience figures, should ensure a stronger revenue performance in the year ahead".
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