Deborah "I lead and grow global content businesses" Turness has found a new berth, after her departure from BBC News in November last year.
Debs loves a title, so she'll be President of a newly formed 'Studio' within mega-agency, the Independent Talent Group. Variety thinks it's a Creator Studio; that's a title usually given to a bundle of social media management software, with examples at YouTube, Facebook and Apple. Deborah thinks it's a Creative Studio.
ITG already has its fingers in a number of podcasts, with writers, producers and 'talent'. And for some, its a family business: Andi Oliver and Miquita Oliver; Richard Hammond and Izzy Hammond; sisters Isabella Branson and Cressida Bonas. Many of the podcasts seem to survive on interviewing ITG 'talent'; "My Favourite Takeaway" has already featured Andi Oliver, Alex Brooker, and Simon Rimmer; Simon Rimmer's "Grilling" has featured Andi Oliver twice. Expect Deborah to exploit this further...
(Perhaps Deborah will be paid via DEBORAH TURNESS GLOBAL MEDIA LTD, formed in April this year).
No comments:
Post a Comment