BBC News CEO Deborah Turness has started cascading her version of the BBC's Objectives for 2025/26. Not the most elegant of belles lettres. And rather muddled.
Under the heading "Universal Value In The UK", we find "Fight disinformation, grow trust: BBC Verify across platforms, in US, schools". When I last looked, the US was not part of the UK.
Under the same heading: "Give all audiences a voice. Build Your Voice Your BBC to grow impartiality". I'd prefer to see impartiality in BBC News as an absolute. Your either impartial in your reporting or partial. If she means, increase your understanding of your audience's concerns, then why didn't she write that ?
Under the heading "Grow Commercial", it says "Deepen BBC Studios partnership in US". Readers will know I see this as a very slippery slope.
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