Wednesday, January 24, 2024

Only words

The new hyped-up world of BBC recruitment advertising has taken a surprise twist into florid mixed metaphors.

"We’re looking for our an interim Lead Change Manager to triage, realize and distil the right change road-map and further embed our BBC values."

Triage emerged as a concept from the Napoleonic Wars, quickly deciding which wounded soldiers to treat first; 'realise', as in to make something happen, first appeared in the writings of John Florio, a contemporary of Shakespeare; distil surfaces in 1398 in early chemistry - Yf bloode be sodde and dystylled, therof we maye make talowe and grees.  Roadmap goes back to 1741. 

Meanwhile, this Change Manager will be based in Newcastle. It seems a trifle early for 'change'; the BBC only lumped 70 digital jobs there in 2021. 


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