One way of making the little pat of Summer County go further is determinedly thin spreading over the same size piece of toast. (Friends of Julian Worricker in Five Live breakfast days will remember this particular skillset).
Charlotte Moore's team running BBC1 Daytime are now pushing the marge to the furthest ends of the schedule. From next year BBC Breakfast will run from 0600 to 0930; Morning Live will follow until 1045; and the News at One runs til 1400. This saves 45 minutes of higher tariff output in the morning, multiplied by 260, and at least 15 minutes in the afternoon. If the licence fee settlement later this week goes badly, expect the early arrival of a new magazine show, working title Afternoon Live....
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