Numbers don't always tell you everything, and they are not always the best way to capture influence. Business-minded BBC News CEO Deborah Turness talks about brands and a new 'high-fibre' reformatted Newsnight, implying that an audience of 300k per night for the current version was not 'value for all'.
Last night's edition averaged 400k. The Newsnight YouTube channel was shut down 3 years ago, with Newsnight content made to fight for views within the BBC News site. But it's still there in the ether, with 725k subscribers. An interview with John Cleese on Brexit has racked up 4.1m views; an interview with Keith Richards is up to 2.3m; the bare interview with Prince Andrew has 4m viewers,
Within the BBC News site, the whole Prince Andrew edition is up to 8m; an item about post-Brexit feelings in the UK earlier this year is up to 1.1m; a feature on deprivation in Knowsley stands at 1.2m; Mark Urban's trip inside Ukraine has got 1.7m. A year-old feature on fentanyl in San Francisco has a healthy 5.8m views; another year-old feature on Putin's Power has 3m.
Newsnight has 727k followers on X/Twitter; its video clips in the last 24 hours have been viewed 187k times.
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