Friday, May 5, 2023

How's your ticker ?

Viewers to the BBC News election special overnight got a News-y Bonus - the return of the headline ticker, as part of the election graphic package.

The headline ticker on the merged BBC News stuttered and started and stopped pretty much on Day One. I speculated that there might have been editorial problems in maintaining headlines suitable for both the UK and the global audience. New semi-professional external analysis suggests it's just broken. Remember, this matters to news junkies who leave screens on with the sound turned down to keep up with 'the very latest'. 

Meanwhile viewers around the world can check how well the BBC News drive for cash from advertising is going. If the ad slots don't sell, there are no special 'fillers' for the global audience. They now get the same overnight cut downs of BBC regional films, without intros, billed as "Across The UK". And, then, of course, there's times when you just get a surprised newsreader....

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