"Tim Davie, 54, reportedly told employees that the licence fee settlement, which will see the fee frozen at £159 for two years, would require the BBC to rethink its operational structure."
Thus the Mail, picking up bits of the Director General's online briefing to staff yesterday. This response to a 'disappointing' deal is more than disappointing. It sounds like Tim has been listening to the enchanting music of the Sirens of Consultancy, the Purveyors of New Operating Models, the Outsiders Bearing Solutions You Can't Possibly Think Of Yourselves.
The problem is that the BBC has already undergone too traumatic change without taking breath under Tim, without a clear vision of an end state (or, at least, of a five year period of stability). He's shoved more work outside London by bullying, rather than changing the divisions. The BBC's operations in England, Scotland, Wales and Northern Ireland, mirror London management styles now, top heavy with me-too commissioners, executive leads etc. He tells everyone the direction of travel is online and streaming, yet joyfully re-incarnates BBC3 as a linear channel. He's buying software staff in bulk, who are increasingly disaffected on pay. He's waving the public service banner, whilst pushing more and more programme-making to either indies or the hidden salary world of BBC Studios. Unless he changes tack, he will be the unconscious deliverer of John Birt's vision, with the BBC simply a News Division with a small bunch of pointy-headed commissioners attached. The only change would be Tim's Customer Service department.
You don't need consultants to shape the BBC. You need people who know the business, know where the bodies are buried, ready to make some intelligent choices about long-term value.
No comments:
Post a Comment