Sunday, June 6, 2021

Enhancing effectiveness

Some BBC Board Minutes from February - two meetings, 14 days apart, the first chaired by Sir David Clementi; the second by Richard Sharp. 

At the first, Chief Content Officer Charlotte Moore tries to beat up some enthusiasm north of the border: In the Nations, BBC Scotland had seen the highest ever numbers for its Hogmanay programming (The Board may not have been aware it was only BBC Scotland's second Hogmanay).

The Board noted a presentation about perceptions of the BBC.  All good ?

Charlotte saved this belter for the Richard Sharp show:  iPlayer had achieved its best performance ever against all metrics and its growth among young adults had more than compensated for the decline in their linear TV viewing.   If that's right, surely the BBC should be shouting about it ?

The Board noted an update on the implementation programme for the over 75’s licence
fee policy. The programme continued to perform ahead of targets.
With no help from Lord Botham and the Daily Express.

Then came approval for the relaunch of BBC3 as a broadcast channel (despite the growth among young adults noted above). The strategists had found a statistic clearly missing when the channel was closed in 2016:  A significant proportion of the target audience in lower income groups did not live in homes with multiple devices or broadband and the return of BBC Three as a broadcast channel would enable them to access the channel’s content.

The busy session also approved subsuming BBC Global News Ltd into BBC Studios, with control of BBC World (the tv news channel) moving to News; and the wrapping of Children's tv production into BBC Studios. 

For a final flourish, the man from Goldman Sachs outlined how things were going to work around here from now on: The Chairman reported on his induction to the organisation and provided his initial
thoughts on enhancing the effectiveness of the Board and Nations Committees.

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