I'd love to see the audience research that's making the BBC invest so much in Paddy McGuinness. After Top Gear, Comic Relief, Catchpoint and Big Night In, this weekend he hosts I Can See Your Voice, running over the next eight Saturdays. Like The Masked Singer, it's a Korean tv format, from back in 2015.
Because of Covid, the crew make up the real audience, sweetened by additional post-production. Paddy, who made his name as Peter Kay's foil, isn't great without a whooping and cheering crowd. Panellist Jimmy Carr's annoying laugh will be hard to mask over 55 minutes per show - and, one suspects, Amanda Holden and Alison Hammond will be either trying too hard, or just trying. All in all, it'll make What's My Line look like The Brains Trust.
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