Seven bright bunnies from the National Audit Office produced the paper "The BBC's Strategic Financial Management". It takes quite a time to state facts that have been obvious for some time; the future is precarious, with a Government continuously and deliberately exerting financial pressure on the organisation. The summary takes 12 pages, the whole document is 50-odd pages. A printed copy will cost you £10 - I can't imagine even the NAO would expect sales to cover the cost of the exercise.
It has a good chart on how the income from BBC Studios is siphoned down, with a return of just £208m to the centre in the most recent year. Tim Davie will no doubt have a good riposte.
It misses much of the good work the BBC is doing in reaching audiences through YouTube, Facebook and apps in general.
It gives insufficient credit to the BBC for its agility in response to covid.
There's a simple possible change it misses. Every new programme pitched to Content should be judged by its forecast percentage share of an under 34 audience, on whatever platform it might reach them. It wouldn't necessarily mean an end to cooking, antiques and quizzes, but it might reduce them as over-weight, wheezy bed blockers.
No comments:
Post a Comment