The network of SAGE committees feature three bright sparks from the Government-funded behavioural insight team: Dr David Halpern, Dr Mark Egan and Mr Hugo Harper. (Just a mister ?)
One of their helpful insights in the pandemic has been a retrospective online study of posters to tell you how to wash your hands, from the UK, Singapore, Taiwan, South Korea, Italy, Spain and the World Health Organisation, tested with the British public. The UK did pretty well, and the searing insight ? "Bright infographics & minimal text make handwashing posters most effective".
Worth every penny.
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