Making waves

James Purnell, Director of Radio and Education, in a BBC blog: "We are seeing some impressive numbers - with BBC Sounds now over 2.7m weekly users, which has been growing at about 100,000 a week, and above the average iPlayer Radio audiences before we launched Sounds."

Lewis Carnie, of Radio 2m interviewed in Music Week:

Has BBC Sounds benefited your station’s output in terms of listener gain? Did the BBC Iplayer switch-off effect you?

"There was a big lift in take up of BBC Sounds when the BBC iPlayer Radio switch off happened. Our Radio 2 Beatles pop-up content performed very well there – in fact it’s still picking up listeners as they search for output from that initiative. It’s just a matter of migration so I wouldn’t expect there to be an impact."