If you can't change the output, change the meetings. BBC Editorial Director Kamal Ahmed (who, according to Rod Liddle resembles “a pencil that has been sharpened to slightly beyond its optimum length”) has turned over the tables in the News Temple and compressed two daily meetings (at 3.15pm and 3.30pm) into just one (at 3pm) lasting forty five minutes.
It looks like an attempt to wrest a little more control over story choice from the Newsgathering Planning Machine and their News Lists. Instead the conversation will focus on something Kamal calls the "Five Families" approach. If this sounds like marketing claptrap, it probably is. The first two 'families' are uncontroversial - news diary items and original journalism.
The final three are bound up in the language of selling beans. ...
Thematic journalism (Our Passions) - climate change, the rise of China, the cost of living, mental health, big tech.
Solutions journalism (Our Utility) - how well is my local hospital doing? Can we put less plastic in the sea? Explain Venezuela.
The “crikey” moment (Our Fun) - why we are all, actually, getting happier; the child brought up in a care home who inherited a castle.
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