Before TortoiseMedia can get on the road with one of its hipster 'Think-ins', BBC News fights back with a week-long 'pop-up newsroom' in Bradford. Here's the key message from the news release...
"People in Bradford will also be involved in the editorial process. A panel of Bradford residents will be invited to join the BBC News Editorial Director Kamal Ahmed and BBC Look North reporter Sabbiyah Pervez to help choose which of the stories will be covered."
This way lies madness, in the creation of unfulfillable expectations. Themed days and themed weeks in news bulletins have always been WRONG; 'guest' editors are a dodgy concept; but 'local residents' helping to choose stories for news bulletins is a colossal misjudgement.
Kamal would be better sitting down at his desk in BH and getting on with some real work about how to shape BBC News so that a) it costs less to produce b) it connects with under-35s and c) it has some real editorial backbone. Stunts like this do not help.
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