Do what I say, not...

May 2016 ITV boss Kevin Lygo on BBC longrunners like Casualty, Countryfile and Antiques Roadshow

"You could argue, yes they're brilliant - but do [they] have to have them on 30 or 40 weeks a year? If they were on half as much, it would create the space and the money and the opportunity to do new shows....You could argue the BBC need not be quite so focused on that consistent delivery and could try new and interesting things with new and interesting people."

June 2016 ITV boss Kevin Lygo on his new programme plans

"I am a life-long fan of Coronation Street and one of the first things I wanted to explore when I became director of television was taking the production to six episodes a week....As a viewer I have watched the soap as it has continued to evolve, entertain, and grip the nation with fantastic storylines and this move will be the next exciting chapter in Corrie’s story.”