A Freedom of Information response brings details of celebrations at Radio Newcastle, after hitting record listening figures at the end of 2013.
Weekly reach stood at an all-time high for the station - 369,000. Every member of the 55-strong team received a £50 John Lewis voucher. And there was a night out with some drinks paid for - a total of £288.55 - around £13 a head for the twenty-two who joined in.
This December, weekly reach was down to 307,000.
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