Some odds and ends from the lastest quarterly radio listening figures: Radio London 94.9's reach is down 22% year on year - Danny Baker left the weekday afternoon slot at the start of November last year. For Paul Easton's take on the London market, click here.
BBC local radio in England is down 6% year on year. The Mark Forrest (All England-weekday-evening) Show launched in January, but Matt Deegan says that's not the problem ! Mark has 160,000 listeners - better than the three previous quarters.
Some BBC digital stations may have plateau-ed. 6Music, Radio 4 Extra, IXtra and The Asian Network could be where they are for a while.
Radio Cymru, which had to play old records at the start of the year in a dispute with the Welsh pop industry, is down to a new low of 119,000 listeners a week. BBC Radio nan Gaidheal is not rated on RAJAR.
Radio 2 and Radio 3 have had good quarters, led by their breakfast shows. Radio 2's turning into a monster, and commercial radio will now be yapping at the ankles of MPs for the imposition of the first radio ASBO. (Readers have pointed out that in the 70s and 80s, Radio One returned weekly audiences of up to 24 million - measured in the old way)
Subscribe to:
Post Comments (Atom)
BBC LR in England may be down overall but according to www.mattdeegan,com the Mark Forrest/Weekday 1900-2200 Show has 1.60m listeners – across the network the highest reach and share in a year. "If you sneakily look at the unbalanced quarterly figures, it’s doing even better – boding well for next quarter".
ReplyDeleteCheers Paul, will add pointer
ReplyDelete