Trends

All round the UK, radio execs, their analysts (of audience figures) and PR people are poring over the latest RAJAR figures, set for public consumption overnight.

The new kid on the block is BBC Radio 4 Extra, morphed from Radio 7 on April 2; the three month research period for this quarter's figures runs from 28th March to 26th June.  I'm guessing the fanfares and extra trails HAVE worked, and the upward trend of this graph will continue for a while...

from MediaUK

Also looking for improving trends will be the new national and quasi-national commercial stations, most now in the second quarter of their favoured strategy of reducing costs by centralisation, against declining national radio advertising income. Smooth, for example...

from MediaUK

And what inheritance will Andy Parfitt leave the new bosses of Radio 1, 1Xtra and The Asian Network ?