Sunday, December 26, 2010

Breaking verticals

Brightcove, which supplies technology to help big websites stream videos and more, has spotted an emerging trend.   In a snapshot sample of 10,000 websites that use Brightcove around the world, "newspaper" sites now take the lead in posting videos.  In Quarter 3, 2010, newspapers streamed 313 million minutes of content, compared with 290 million for "broadcasters".   Another trend is for newspapers to put up more, shorter, titles, whilst broadcasters major on longer-form stuff.

Will 2011 be the year the Mail overtakes BBC News Online ?

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