Sunday, January 3, 2010

The creative urge

Engadget says it's got the new Google-phone, which will be called the Nexus One.

An exponential growth in the number of competing devices means the "think of a new name" department in most technology companies is struggling. Nexus has already been bagged by the Tyne & Wear Passenger Transport Executive (amongst others). Then again, they did call their train system Metro, which was hardly a first...

And, according to her Twitter posts, creative genius Mariah Carey is scratching around a little for new pet names. The latest dog will be called Dolomite. Presumably after the rock, rather than the Triumph Dolomite.

Any suggestion that I'm scratching around for post topics so early in 2010 is utterly refuted.

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