2010 trend-spotting - 1

Ad agency J Walter Thompson says "slow-down" or "anti-energy" drinks are on the way up in 2010 in the States, as opposed to caffeine-laced, jitter-inducing energy drinks like Red Bull.

Brands include Mary Jane's Relaxing Soda, a sugary drink laced with kava, a South Pacific root purported to have sedative properties, Slow Cow and Ex Chill. Reported in the Los Angeles Times.