The first anniversary of the re-launch of bbc.com has prompted Linkedin outpourings of success from those running BBC Studios in America. You'll note a lack of absolute figures.
"The BBC’s website traffic in February 2025 increased by nearly 25 percent year-over-year, continuing double-digit year-over-year growth for the past seven months. In February, BBC.com saw its highest number of habitual visitors from North America for the past 18 months.
“This was our fourth consecutive month inside Comscore’s top 20 — and in November, which was a not-insignificant news month in this country, we were ahead of really well-established competitors, like the Washington Post, the Wall Street Journal, Bloomberg, Reuters and Politico. We are growing at a pretty remarkable scale, which has been really encouraging.” Ben Goldberger, General Manager and Executive Director of Editorial Content at BBC Studios
"Since the relaunch, the BBC News and Product teams have introduced the always-on livestream of the BBC News channel as well as the first-ever livestream of Glastonbury Festival, tripled monthly registration through new sign-up tools, and rolled out new newsletters.
"This past week, BBC Select reached a new subscriber milestone and became the 4th largest dedicated documentary streamer in the US – no small feat for a service that only launched four years ago!" Tara Maitra, President Global News and Streaming
"Congratulations to Deborah Turness and the world-class editorial team at BBC News, as well as Tara Maitra and Ben Goldberger and their amazing Global News and Product teams on this hard-earned milestone! I’m excited to see what new heights are in store as our digital platforms continue to evolve and grow." Rebecca Glashow, CEO, BBC Global Media & Streaming
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