Eating away ?

There's been a certain amount of chest-beating stuff from ITV on the topic of Good Morning Britain recently, about growing the audience, apparently up 17% in a year.

Last week an "ITV insider" told the Daily Mail: “Whilst BBC Breakfast is still drawing great numbers, obviously GMB’s turnaround is a sore point; the fact Susanna is literally eating away at the breakfast ratings of her erstwhile show is pretty galling.”

Here's the overnight ratings for both shows for the last seven weekdays, in thousands...