Sunday, August 7, 2016

Our share of 3 billion ?

The overnight figures for the Rio Olympics opening ceremony, or at least two hours and twenty minutes of it, produced an average audience of 2.73m, 50% of those still up and watching tv at the time. The peak, 3.78m at 00.10, was just ten minutes in to the ceremony proper. 1.50m were still watching at 01.55. 

The London Olympics overnights, for a four hour programme, averaged 22.4m, with a share of 82%, and a peak of 26.9m.

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