Wednesday, June 3, 2015

Other airlines are available

Yet another new section for BBC Worldwide has done a deal with Visit Britain and British Airways to develop "BBC Britain". (Cue historic grumbles from Northern Ireland, and the newer ones from Scotland and Wales...)

The site, only available outside the UK (though you can see its Facebook page), has its own editor, US travel journalist Amanda Ruggeri (Yale and Pembroke, Cambridge) who will commission original content as well as cherry-picking/aggregating from BBC Culture, BBC Future, BBC Travel, BBC Autos, BBC Capital and BBC Earth.

British Airways and VisitBritain will run the ads and take the money.

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